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Serving Dubai

Car Dealership and Showroom Software in Dubai

Dubai is one of the busiest used and new car markets in the region, with showrooms in Al Quoz, Ras Al Khor, Sheikh Zayed Road and beyond. A dealer's day is full of moving parts: vehicles bought and sold, trade-ins, customer enquiries from classified sites and WhatsApp, finance applications, registration paperwork and workshop jobs. Crafts Software builds and customizes dealership management software that keeps all of it in one place.

Vehicle inventory

  • Each vehicle has make, model, year, trim, colour, mileage, chassis number, specification and status (available, reserved, sold, in workshop).
  • Purchase cost, reconditioning cost and asking price, so you see true margin per car.
  • Photos and documents, such as inspection reports and registration copies.
  • Days in stock and ageing reports, which show where capital is stuck.
  • Publishing to your website, with listings that stay in step with what is actually available.

Sales and customers

  • Lead handling: enquiries from classified sites, social media, your website and WhatsApp, assigned to a salesperson with reminders. See CRM software.
  • Test drives and offers: appointments, notes and negotiation history.
  • Quotations and invoices: vehicle price, add-ons, trade-in value, finance and VAT shown correctly. VAT treatment of used vehicle sales can follow special rules, so we configure it with your adviser.
  • Deposits and payment plans: receipts, balances and due dates.

Trade-ins, finance and paperwork

Record trade-in vehicles and their valuation, track finance applications by bank, and keep a checklist of documents for transfer and registration, with expiry dates for insurance and registration. Dealers still complete official registration through the relevant authorities and channels; the system organises the data and reminders around that work.

Workshop and after-sales

Job cards, parts and labour, technician allocation, service history by vehicle and reminders for the next service. Warranty tracking and customer follow-up bring repeat business.

Reports

ReportWhy it matters
Margin per vehicle and per salespersonShows which cars and sellers make money
Stock ageingIdentifies cars to price down or promote
Leads by sourceShows where advertising works
Outstanding balancesKeeps cash collection on track
Workshop utilisationShows capacity and revenue per technician

Quick wins in the first month

  • Photograph and enter every car with its cost, so margin is visible.
  • Respond to every enquiry within minutes with a reminder system for follow-up.
  • Flag cars in stock more than 60 days for a pricing decision.
  • Record every deposit with a receipt.
  • Send service reminders to past buyers.

Frequently asked questions

Can it handle both new and used cars?

Yes. Fields and workflows are configured for each, including reconditioning for used vehicles.

Can it post to car listing platforms?

Often yes through export or integration, depending on what each platform allows for your account.

Does it support Arabic?

Yes. Documents and customer messages can be printed and sent in English and Arabic.

Running a showroom? Tell us your stock size and branches. See also our work for the automotive industry.

Last updated November 1, 2026

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